The emerging markets in CE, SE and Eastern Europe include Romania, Poland, Hungary, Turkey, Serbia.

The emerging markets in CE, SE and Eastern Europe include Romania, Poland, Hungary, Turkey, Serbia.
The emerging markets in CE, SE and Eastern Europe include Romania, Poland, Hungary, Turkey, Serbia, Lithuania.

Friday, 18 February 2011

Romania on first place in the EU on construction activity in December

Romania occupied in December the first place in the EU on construction activity in December when it increased by 17.6% compared to November, Eurostat reports. At the EU level, the activity in construction dropped by 3.1% in December and in the euro zone by 1.8%.

Romania is followed by Slovenia with 5.3%, Sweden with 1.2% and Poland with 1.1 while Germany registered a 24.1% decrease, Great Britain -15.2% and Czech Republic -13.3%. Compared to December 2009, the activity in constructions sector diminished by 1.9% while in the euro zone the activity dropped by 12% and at the EU level by 8%.


Wednesday, 16 February 2011

In 2010, the online IT&C market recorded 60% growth

Romanian IT&C online retailer eMag Wednesday said its sales rose 60% year-on-year in 2010, to EUR102 million, due to attracting new corporate clients, a larger product range and better organization processes.

For 2011, the online store estimates sales of EUR150 million.

"Online retail will represent 20% of the total IT&C market in Romania on the segments we operate, and we will actively contribute to achieving this figure," eMag general manager Iulian Stanciu said in a statement.

In 2010, the online IT&C market recorded sales of EUR145 million, up around 60% on the year. According to the company, eMag had a 70% share in 2010.


Tuesday, 15 February 2011

Pfizer buys food supplements plant

American giant Pfizer, the world's biggest drug maker, with 68 billion dollars (50 billion euros) in turnover in 2010, has become the owner of a food supplements plant in Cluj, with over 5 million euros in annual sales.

The Ferrosan plant in Cluj, which produces Multi Tabs (vitamins, minerals and Omega 3), Bifiform (probiotic products), Zinaxin (joint relief), was taken over as part of the acquisition of Danish company Ferrosan Consumer Healthcare in an international transaction.

Ferrosan posted 150 million euros in turnover in 2009.

The deal, which is set to be finalised in the second quarter of the year, marks Pfizer's entry onto the production segment of the Romanian pharmaceutical market, with the company being present only as an importer so far. The value of the deal was not made public. In 2010, Pfizer ranked third among the top players on the Romanian drug market, with 628.1 million lei (150 million euros) in sales and a 6.5% market share, according to market research and analysis company Cegedim.


For more specific details regarding the pharma manufacturing market and the opportunities in the food supplements sector, including for acquisition targets, please don't hesitate to contact our team at europa[at]

Kind regards,

Jackie Bojor
FRD Center Market Entry Services

Tuesday, 8 February 2011

Anti corruption file: Major raids at Romanian customs

Major raids at Romanian customs. Suspects brought to Bucharest by helicopters. Minister questions trade union leaders

A series of major raids took place at five customs points in Romania starting Tuesday Morning. The points have been monitored for several months as investigators tried to collect enough evidence to prove a series of crimes. Customs checks were halted on both sides of the border.

​The raids took place at Moravita, Cruceni, Severin, Deta and Naidas.

The Stamora Moravita point was reopened two hours after it was closed as checks in offices continued. An hour later the Naidas point was also opened. According to Realitatea TV news channel, the suspects in Naidas and Moravita were carried to Bucharest by helicopter. Inquiries were due to start in the afternoon.

Some 1,200 officers took part in the raids among customs officers and border police suspect of taking bribes and allowing cigarette trafficking from Serbia.

The operation against corruption at Romania's customs points was launched with phone interceptions some six months ago.

Raids also took place in customs offices in Bucharest and the counties of Arges, Galati, Olt, Ilfov, Maramures, Suceava, Dolg, Giurgiu, Timis and Dambovita. Some 150 people are targeted, including about 100 border police officers, about 30 customs officers as well as traffickers.

Romanian Interior minister Traian igas said on Tuesday that it appeared that some trade union leaders might be connected to what was happening at Romania's border points. "We want to know whether union leaders are with us in fighting tax dodgers or with those involved in crimes", he said the day when the General Anti-corruption Department launched the rides.


Monday, 7 February 2011

Investments of over 600 mil EUR in 2011 in energy production

Russia's Lukoil, and Petrom, the biggest company on the Romanian market, are in the process of completing investments of over 600 million euros in 2011 in energy production facilities. These are among the few conventional energy projects carried out in the last 20 years, being the first challenges to the state's monopoly in the sector.

Lukoil finalised a 160 million-dollar (115 million-euro) investment in modernising an energy production facility on the platform of the Petrotel refinery in Ploieşti, while Petrom is on the finishing straight with a 860-MW greenfield investment, bigger than a reactor of the Cernavodă plant, worth 500 million euros at Brazi, on the platform of the Petrobrazi refinery. Both oil companies will use these investments to meet their own energy consumption needs, but also sell the bulk of the energy generated on the market.

The announcement of the completion of the Lukoil investment was made in the presence of Vagit Alekperov, president of the Russian petroleum giant with over 81 billion dollars in turnover in 2009. Alekperov also had several meetings with representatives of the Economy Ministry as well as with Romanian President Traian Băsescu.


Thursday, 3 February 2011

Imported equipment and technology in the Romanian commercial refrigeration market

The commercial refrigeration market in Romania is dominated by the imported equipment and technology. The equipment is imported mainly from Italy, France, Germany etc.

Some foreign brands of refrigeration equipment present on the Romanian market are: Friulinox, Zanotti, Incold, Alaska, Thermogel, COF, JDK, Sanden, Helkama, Klimasan, Safkar etc.
Some brands of refrigeration equipment produced and / or assembled locally are Frigoglass, Frigotehnica, Raptronic, Davicani, Marco & Alex, Frigomatic etc.

In the last two years, the expansion of the retail networks on the Romanian market was characterised by prudence and this fact influenced also the businesses of the companies that sell and install commercial refrigeration equipment.

Some important measures in the Romanian Government’s national strategy for the operational programme in the sector of fruits and vegetables are:
• the renovation and the construction of the refrigeration cells and the acquisition of the related installations and equipment
• the acquisition of transport vehicles with controlled temperature or additional cooling equipment (cool boxes)
• the acquisition of the measuring and security instruments (electricity generating equipment, equipment for the temperature and humidity recording, sensors and alarms), cooling equipment, refrigeration platforms.

For 2011, some market analysts consider that the domestic market of commercial refrigeration market will resume its growing trend registered before 2009.

According to National Cold Storage Association - Arola Frig, the recent trends in the cold storage and logistics sectors in Romania are represented by:
• new modern and efficient warehouses
• decrease of prices due to overcapacity
• splitting frozen / chilled manufacturers - logistics role

More details at:

Wednesday, 2 February 2011

Four of the six investors decided to withdraw from the two new 4bn-euro reactors of Cernavodă

Who's to blame for the freeze of the 4bn-euro reactor project? Four of the six investors decided to withdraw from the two new 4bn-euro reactors of Cernavodă, Romania's biggest investment project of the past 20 years.

The situation of reactors 3 and 4 calls to mind, though, the long list of new station projects drawn up during economic growth periods that came to no avail.

The question is who is to be held accountable for this failure and what are the risks Romania is facing?

Sources from the major companies that were involved in reactors 3 and 4 project maintain that the endless postponement of some major projects can turn Romania from a net energy exporter into an importer.

According to those involved in the project, the major mistake the state made was the overnight increase of the stake Nuclearelectrica had in EnergoNuclear, the project company for the setting up of the new reactors of Cernavodă.

Despite all this, the Cernavodă project is still a good one, as all energy industry people admit.