The emerging markets in CE, SE and Eastern Europe include Romania, Poland, Hungary, Turkey, Serbia.

The emerging markets in CE, SE and Eastern Europe include Romania, Poland, Hungary, Turkey, Serbia.
The emerging markets in CE, SE and Eastern Europe include Romania, Poland, Hungary, Turkey, Serbia, Lithuania.

Tuesday, 5 January 2016

Food & Beverages in Romania: Local production, Imports, Consumption

a) Sector brief
Food production is a very important sector in Romania. According to the FRD Center research, in Romania, there are over 750 companies operating in the sector of the production, processing and preserving of meat and meat products, over 20 companies specialised in the fish processing and approximately 500 processers of milk and dairy products.

In September 2015 compared to September 2014, the number of slaughtered animals in Romania has recorded the following increases:
  • cattle: +9.4%
  • pigs: +14.2%
  • poultry: +6.4%
In the first nine months of 2015 compared to the similar period of 2014, the production of dairy products in Romania has recorded the following increases:
  • cream: +13.4%
  • acidified milk (yogurt, drinking yogurt and others): +8.5%
  • cheese products: +7%
  • drinking milk: +2%
  • butter: +1.7% 
The CIF imports of food, beverages and tobacco have recorded approximately 3,855 million EUR in the first nine months of 2015 in Romania.

Starting with June 2015, the VAT for foods and non-alcoholic beverages in Romania has been reduced from 24% to 9%. This Government measure has boosted the consumption of foods and non-alcoholic beverages in Romania.

The consumption of food, beverages and tobacco in Romania has recorded the following increases:
-         June 2015 vs. June 2014: +22%
-         July 2015 vs. July 2014: +23.1%
-         August 2015 vs. August 2014: +24.2%
-         September 2015 vs. September 2014: +27.6%

The Romanian consumers increasingly look towards speciality and gourmet foods, their tastes become more sophisticated as their purchasing power increases.

According to the FRD Center research and analysis, some of the main importer-distributors of food and beverages in Romania are:
  • Interbrands Marketing & Distribution
  • Macromex
  • Whiteland Import Export
  • Luzan Logistic
  • Elgeka Ferfelis Romania
  • Marathon Distribution Group
  • Heinrig Distribution
  • Licurici Impex
  • Seca Distribution
  • Simba Invest
In 2014, they have registered a cumulated net turnover of over 830 million EUR.


b) Opportunities: BRANDS, INGREDIENTS, TECHNOLOGY, KNOW-HOW, MACHINERY, FACILITIES, TOOLS, QUALITY CONTROL, PACKAGING, TEMPERATURE CONTROLLED STORAGE, RETAIL, MERCHANDISING, LOGISTICS, EU FINANCING

We, at FRD Center, are constantly monitoring various sectors and analysing certain potential opportunities for investors, for exporters and for those looking to source from Romanian manufacturers.

This is our latest TRADE AND INVESTMENT OPPORTUNITIES IN ROMANIA 2015 – 2016 document. Here are some specific sector opportunities for your consultation:

http://www.frdcenter.ro/assets/Market-and-Investment-Opportunities-Romania-2015-2016-FRD-Center.pdf

What opportunity is interesting for you? How can we be of assistance to you?

For tailor-made sector data and B2B matchmaking with players in the Emerging Markets in Europe, feel free to contact the FRD Center team at: email: europa@frdcenter.ro or tel: +4021 411 1459/60/61

FRD Center provides market research in Eastern Europe and the region, B2B matchmaking in the CE Europe and SEE, M&A assistance in Romania, in CEE and SEE, in the Emerging Markets in Europe.

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