The emerging markets in CE, SE and Eastern Europe include Romania, Poland, Hungary, Turkey, Serbia.

The emerging markets in CE, SE and Eastern Europe include Romania, Poland, Hungary, Turkey, Serbia.
The emerging markets in CE, SE and Eastern Europe include Romania, Poland, Hungary, Turkey, Serbia, Lithuania.

Monday, 13 February 2017

BPO potential in Romania - M&A and market entry

What is the potential for M&A and market entry for BPO in Romania? Why should you choose Romania as a location for your BPO operations? Is it advisable to acquire a company or make a greenfield investment in the BPO sector in Romania? How to correctly identify a local acquisition opportunity and a local BPO player?

Romania is a reckognised hub for BPO and SSCs in Europe, competing with global destinations such as India. Numerous foreign players are setting up their European operations in Romania which presents certain advantages compared to other locations. They are acquiring local independent players or setting up greefield operations.

The M&A option is becoming the preferred option mainly due to avoiding delays in starting the actual operations due to recruitment and setting up. Examples include Telus International acquiring CallPoint New Europe, NTT Data Corporation acquiring EBS Romania, CGS Inc. acquiring EasyCall.

Several local independent BPO and call centers currently operate quite successfully on the Romanian market, reaching turnovers of between 2.5 and 15 MEUR. FRD Center has been monitoring their progress and has direct access at owner-level.

The Romanian market of outsourcing and support services, estimated at over EUR1.5bn, employs over 109,000 people. According to ABSL, the average attrition rate in the business services sector in Romania is 17 - 23%. The jobs created in the business services sector in Romania have recorded a Compound Annual Growth Rate of 33% during 2013 – 2016.

The Romanian outsourcing market has recorded a significant growth in the recent years and currently is consolidating its position as one of the leading outsourcing sectors in Europe. The outsourcing sector in Romania is characterised by:

  • availability of qualified resources
  • language proficiency
  • relatively low labour costs
  • strong IT infrastructure
More details are available in the FRD Center report  “BPO Sector in Romania - Players Activity and M&A Analysis"

Since 2000, FRD Center offers tailor-made market research and intelligence, target / deal origination, B2B matchmaking, background checks on players, M&A consulting services, competitive analysis to foreign companies interested to enter Romania and the emerging markets in Europe as investors or joint-ventures, to acquire a local player, to relocate their operations in CEE, SEE and Eastern Europe.

For more details on the FRD Center Deal Origination in Romania and the Region go to

As one of the pioneer privately owned market entry and M&A advisory firms in Romania, operating for over 15 years in this market, FRD Center has high competencies in buy-side advisory and is quite well placed to assist foreign buyers with their Deal Origination and Acquisition Target Search in Romania and the region. FRD Center has been assisting foreign investors with their acquisition target origination in Romania and has operated under several buy-side mandates. 

You can find a log of our recent activities, including the B2B matchmaking and market researches at:

Are you looking to connect with local specialised call centers, BPOs and outsourcing firms in Romania, Poland, Hungary, Bulgaria, Czech Republic, Ukraine? Perhaps we could collaborate. More details about the FRD Center Target Selection and B2B Matchmaking services at

For tailor-made sector data, B2B matchmaking with players in the Emerging Markets in Europe, for M&A assistance and target origination feel free to contact the FRD Center team at: email: or tel: +4021 411 1459/60/61

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